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apac

Amazon’s One‑Stop Streaming Plan for Asia‑Pacific

June 18, 2026

Prime Video is trying to turn the whole streaming market in Asia‑Pacific into a single, easy‑to‑use hub. The idea is that people will sign in once and get access to Amazon originals, partner shows, rentals and extra subscriptions all from one app. This move follows a broader trend where services are

business

Sipping and Sponsoring: How Booze Brands Score Big in APAC Sports

December 30, 2025

In the world of sports sponsorships, alcohol brands are raising the stakes in the Asia-Pacific region. The scene is bustling with deals, and the numbers are eye-opening. Australian Football is leading the pack in terms of revenue, but soccer has the most sponsorship agreements. Team deals are the mo

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